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Nutrient-powered
vegan hair hydration

nutriplenish™
Hydrate hair until your next shampoo with nutrient-rich superfoods.

^By clicking on this link, you will leave the official site of Hong Kong and will be directed to the website of ImagineX Beauty Limited, an authorized distributor of Aveda products in Hong Kong and Macau.

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Botanical kinetics serums targeting hydration, luminating and pore refining

Plant-powered skin care.
Clinical results.

NEW botanical kinetics™ serums

Introducing 3 targeted skin care solutions: intense hydrator, instant luminizer and pore refiner infused with powerful plant derived acids and 10,000 plant stem cells in every bottle.
97% naturally derived.* Vegan. Cruelty free.

^By clicking on this link, you will leave the official site of Hong Kong and will be directed to the website of ImagineX Beauty Limited, an authorized distributor of Aveda products in Hong Kong and Macau.

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*From plants, non-petroleum minerals or water. Botanical kinetics™ serums are 97% naturally derived on average per ISO standards. 

Shop nutriplenish curl gelee

NEW

nutriplenish™ 
curl gelée

Hydrate, define and elongate coils, curls and waves
Nourish with nutrient-powered superfoods packed with hydration.
96% naturally derived,* cruelty free and vegan.

^By clicking on this link, you will leave the official site of Hong Kong and will be directed to the website of ImagineX Beauty Limited, an authorized distributor of Aveda products in Hong Kong and Macau.

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*From plants, non-petroleum minerals or water.

nutriplenish™ leave-in
conditioner with UV filter

Protect hair from the sun's drying effects with naturally derived UV filter and nutrient-rich hydration.
98% naturally derived,* cruelty free and vegan.

^By clicking on this link, you will leave the official site of Hong Kong and will be directed to the website of ImagineX Beauty Limited, an authorized distributor of Aveda products in Hong Kong and Macau.

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*From plants, non-petroleum minerals or water.

Aveda is 100% vegan. Now and forever.

100% Vegan. Now and forever.


THE AVEDA MISSION

Plant infused. Sustainability at heart.

Aveda is 100% vegan, cruelty-free, wind & solar powered manufacturing, pioneer in 100% PCR bottles & 90% naturally derived hair

1Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2021 at our primary manufacturing facility. 285%+ of our skincare & hair styling PET bottles & jars contain 100% Post-Consumer Recycled plastic. Aveda was the first beauty company to use 100% post-consumer recycled PET packaging. 3Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.
 

OUR STORY

Caring for the planet is at the heart of our Mission. Learn about
our sustainability journey–where we've been and where we're going.

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BEST SELLERS

Discover the top products our guests can’t live without

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invati advanced™ scalp revitalizer
Reduces hair loss* to help keep the hair you have longer

*Due to breakage from brushing, after using the Invati Advanced™ system for 12 weeks.
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aveda wooden paddle brush
hold brush vertically to detangle and hold brush horizontally to smooth
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botanical repair™ strengthening leave-in treatment
Instantly strengthens and repairs from the inside out.
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nutriplenish™ leave-in conditioner
no rinse leave-in hydrates and replenishes hair

OUR MISSION

 

OUR MISSION AT AVEDA IS TO CARE FOR THE WORLD WE LIVE IN, FROM THE PRODUCTS WE MAKE TO THE WAYS IN WHICH WE GIVE BACK TO SOCIETY. AT AVEDA, WE STRIVE TO SET AN EXAMPLE FOR ENVIRONMENTAL LEADERSHIP AND RESPONSIBILITY, NOT JUST IN THE WORLD OF BEAUTY, BUT AROUND THE WORLD.

 

HORST RECHELBACHER, FOUNDER

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